Good cases, nice layout but slanted towards SBM positively.
11/9/1999
The cases are very good & a nice change of pace from the usual dry textbook reading. The color layout helps direct the reader towards points of interest and it is broken up into sections that are extremely readable. There is a definite slant toward the positive side of Small Business entrepreneuralship-not much is mentioned on the negative aspects.
Very Good book for small businesses
8/11/2001It is good and it has a lot of tips to be succesfull in your business. It is easy to read and understand and it has many web sites addreses.
Book Review
3/4/2006Good overview on what you need to consider before you start your own business.
Book for online course
11/3/2006
I am using this book for a online college curse and the book it's great! It provide many tools like the textbook's website to help you to understand the material and exams online. In general, I like the little cases that are update and motivate you to keep reading.
If this book by itself can help you to develop you own Small Business, it worth.
Good Product
3/21/2007Great shape, quick shipping. Too expensive, but that is what this product normally runs unfortuantly. Overall good experience